
BRAND STORY
Striving to create a culture that didn't exist When everything was unfamiliar, Paris Baguette came a long way to create a culture that didn't exist. It started with the idea to serve not just food but something to fill the heart, memories, and that little void in happiness. At a time when bread was considered a snack instead of a staple, it worked tirelessly to create a new "bread culture." Everything started with the first Paris Baguette in 1988, and today, it is now easy to buy an authentic baguette, customize a variety of cakes, and grab a sandwich for a quick meal.
Striving to create a culture that didn't exist When everything was unfamiliar, Paris Baguette came a long way to create a culture that didn't exist. It started with the idea to serve not just food but something to fill the heart, memories, and that little void in happiness. At a time when bread was considered a snack instead of a staple, it worked tirelessly to create a new "bread culture." Everything started with the first Paris Baguette in 1988, and today, it is now easy to buy an authentic baguette, customize a variety of cakes, and grab a sandwich for a quick meal.